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AI & Answer-Engine SEO

Get your brand cited by ChatGPT, Claude, Perplexity, Gemini and Google AI Overviews — measured weekly across six surfaces.

Why this matters now

In May 2026, roughly four in ten product-research sessions in the UK start inside an AI assistant. They never reach a Google results page. The buyer reads a synthesised answer, decides which two or three brands to investigate, and only then opens a tab. If you are not named in that synthesised answer, you are not in the consideration set — regardless of how well you rank on a traditional SERP. The old SEO playbook is necessary but no longer sufficient.

What we actually do

Five workstreams, one programme.

01

AI-visibility diagnostic

Two-week deep dive across six LLM surfaces (ChatGPT, Claude, Perplexity, Gemini, Google AI Overviews, Bing Copilot). 30-page report with citation baseline and 90-day plan.

02

Weekly citation tracking

60–120 buyer-intent queries monitored across the six surfaces every week. You see brand mention rate, competitor mention rate, and which pages get cited.

03

Citability-first content

Articles built around the questions LLMs actually retrieve for. Clear claims, attributable evidence, structured passages, named experts.

04

Site architecture for retrieval

Schema markup, internal linking, passage-level optimisation, named-entity disambiguation. We make your site easier for an LLM to lift from.

05

Authority signals

Earning citations on the third-party pages LLMs already trust — industry reports, definitional pages, expert directories.

06

Quarterly OKRs

A written roadmap with named owners. We agree what success looks like before we build anything.

The 90-day programme

Four phases. Twelve weeks.

i.

Diagnostic

Weeks 1–2. Benchmark across all six surfaces, competitive map, prioritised opportunity list.

ii.

Foundation

Weeks 3–6. Schema overhaul, internal linking, named-entity pages, the first six citability-first articles.

iii.

Scale

Weeks 7–10. 12–20 more pieces published. Off-page programme begins.

iv.

Review

Weeks 11–12. Citation lift vs. baseline. OKRs and roadmap for the next quarter.

What you can expect

Measured. Repeatable.

Week 2 Citation baseline Brand mention rate across six surfaces benchmarked against named competitors.
Weeks 6–10 First lift Typically the first measurable shift in citation rate on priority queries.
6 months 2–4× mentions Lift in named brand mentions across LLMs on flagship engagements.
12 months Compounding Pages that earn citations early often keep earning them for a year-plus.
Who this is for

B2B platforms and consumer brands whose buyers research inside an AI assistant before they ever visit a site. Series-B+ SaaS, established eCommerce, professional services with long sales cycles, and any category where being absent from the LLM shortlist costs you the deal.

Frequently asked

Questions, answered.

Are you guaranteeing citations?

No, and you should not work with anyone who does. We guarantee a measurement system, a methodology grounded in how retrieval actually works, and weekly reporting. Citations follow.

Is this just “writing for AI”?

No. Most of the work is structural — schema, entity, architecture, authority. The writing layer matters but it is the smaller half.

Will this hurt my Google rankings?

The opposite. Every change we make is grounded in Google’s own retrieval mechanics. Most clients see traditional organic lift alongside the AI visibility lift.

How long until I see results?

A baseline in week 2. First measurable citation lift typically in weeks 6–10. Meaningful compounding from month 4 onward.

Do you need access to our CMS?

For technical changes, yes. For content publishing, we can write into your CMS directly or hand drafts to your team — whichever fits your workflow.

Bring us in early.